Our Story
Two guys who love to laugh and get a little weird, Robbie and Andy met in 2011 and quickly realized a mutual passion for beer, food, fun, and friendship. What began as a weekend hobby for the two grew quickly with medals won and friends clamoring to try their brews, and before long the seeds of Persimmon Hollow Brewing had been sown.
Those seeds grew, and their dream became a reality in 2014 with the opening of the original brewery and taproom in DeLand, FL.
Persimmon Hollow Brewing became a place to gather for fun, a place to escape the pressures of life, a place for all people to feel welcomed, and a place to gather to give back to the community through educational and environmental causes. Persimmon Hollow’s beer quickly found its way into taps and store shelves, and today can be found throughout Florida.
Cheers Y’all!
Our Values
People | Place | Product | Planet
People
Our guest experience is our top priority
All people are welcome here
We treat each other like family
People are the most important thing to us
Place
We have a sense of place and identity
Each of our locations will be unique to its place
Each of our locations will feel like Persimmon Hollow
We understand that PH is a place to belong for our guests (3rd space)
We will give to local causes that make positive change in our communities
Product
Our products are our reputation
Every batch, keg, can, growler, or glass must be our best work
We will be creative and bold
We will not sell a beer that we wouldn’t be proud to pay for
Our guest experience quality is as important as our beer quality
We will not participate in any corruption in the beverage industry, specifically pay to play schemes, bounties, or card swipe schemes.
Planet
We prioritize care for the planet
We send zero brewing by-products to a landfill
We recycle everything possible
We are an outdoor lifestyle brand
We will promote care for the outdoors, waterways, and community
We will work toward alternative sources of power and water, with energy neutrality as our goal